Why do we love the Trophy Club by Just Wines in Australia?

James Clarke
3 min readOct 26, 2017

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Humorous quote, but it aptly describes Australia’s wine culture. From entertaining guests with a bottle of Shiraz at a backyard BBQ party to indulging oneself with a glassful of sparkling while reading a book, wine is embedded in Australian culture. Statistics show that 55 years back, Australians consumed 20 times as much beer as wine. 5 years back, this difference narrowed down to just 3 times as much beer as wine. Wine seems to be fast becoming Australia’s national drinking choice. In fact, Aussie wine has become so popular globally that the island nation is the fourth largest wine exporter in the world! It is one of the few countries to produce all styles of wine. The warmer regions in Australia, like Barossa Valley and Riverland allow for drinks more full-bodied than what one would find in countries like France, while cooler regions such as Yarra Valley enable for cool climate wines too. It is this varied climate, gifted terroir and talented winemakers that have shaped the Australian wine industry as it is today. An ever growing consumption for wine means more channels to buy it from. This brings us to online wine stores and wine clubs in Australia.

While famous brands may be easily available at most stores, online e-commerce portals not just offer wines by big brands, but hard-to-find ones by smaller, boutique wineries too. Not only is this wide range of choice beneficial for consumers, but also helps support small wineries, or ones that are located in difficult to access locations. Online wine markets provide an equal opportunity to these wineries, to sell their produce. All in all, the result is factory made, handcrafted, organic, biodynamic — all kinds of wines, under one roof, or rather, one domain. Online wine companies such as Just Wines offer over 6,000 wines to choose from including red, white, rosé, dry wines, sweet, sparkling, fortified and other varieties! From brands that are favourites, such as Jacob’s Creek, Wolf Blass, Yellow Tail, Penfolds and McWilliam’s to boutique wineries producing award-winning wines like Rosily Vineyards and Frogmore Creek, there is so much variety that one is spoilt for choice. Not just globally-renowned regions such as Barossa Valley in Australia and Marlborough in New Zealand, but wines from lesser known areas are easily available too. And a subscription with a wine club such as Just Wine’s Trophy Club is a must for wine aficionados!

For the layman, Trophy Club is an exclusive wine delivery service, bringing you award-winning, full-flavoured and must-try wines, to your doorstep, regardless of where you are in Australia. A membership provides you a whole lot of benefits, some of which are enlisted below:

1. For one, you are not required to pay any shipping charges. Members are entitled to free delivery service.

2. Trophy Club members enjoy exclusive offers and deals.

3. Most of them all, there is no joining or membership fees!

4. There is absolutely no contract that would bind you to your membership. You can leave it anytime.

5. It’s a great way to enjoying a range of wines, once every 2 months.

A membership to this exclusive wine club will take your wine shopping experience to a whole new level. Trying acclaimed wines, free shipping, no membership fees and exclusive offers is Just Wine’s way of rewarding its customers with great product and pocket-friendly, but personalised service. Like any wine delivery from the brand, Trophy Club entitles its members to a ‘100% Satisfaction Moneyback Guarantee’. This essentially means that customers can order without thinking.

In order to truly savour the work of labor of thousands of talented Aussie winemakers, and enjoy a variety of wines they make, a membership of this wine club in Australia is just what you need.

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James Clarke
James Clarke

Written by James Clarke

Get Exclusive Deals and Offers on Wines with Justwines Membership Plans-https://t.co/76KEPNj7ap

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